You're thinking of Marketing Wrong – Sharran Srivatsaa

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🔥 Marketing Myth: “Just get the appointment, and I’ll handle the rest!”

Have you ever thought that getting the appointment is the end goal of your marketing? While appointments are crucial, they’re just the beginning. Marketing isn’t just about getting someone in front of you—it’s the whole journey from first interaction to closing the deal. 🛤️

When you approach everything you do as part of your marketing strategy—your emails, conversations, social posts, and even the way you show up in person—it’s not just about selling; it's about building relationships. 🤝

Here’s how to make it easier:

1️⃣ Shift your mindset: Every touchpoint is marketing. The way you engage with potential clients before, during, and after the appointment matters.

2️⃣ Build trust: People are more likely to buy from those they trust. Focus on creating value before you even talk about a sale.

3️⃣ Stay consistent: From your social media presence to follow-up calls, consistency is key to long-term success.

Next time you think marketing is done after securing the appointment, remember—it's just beginning! 🌟

👉 Start thinking of every interaction as part of your overall marketing plan and watch how much easier selling becomes.

Transcripts:

Marketing is just to get me an appointment and then I'm just gonna sell. Well, no, if you just think of everything as marketing, the sale becomes so much easier.

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