Stop creating content just to give some value… Simply give it all away and deliver results in advance.
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I helped Alex show his business. I was like, I'm gonna give away one chapter of my book. I'm like, No, give away the whole book. Why do people create content? Or giving value? The value is not the answer. Let the world have everything because you deliver results in advance. I want you to take this one lesson and think about it. How can you take whatever you're doing and not give away one chapter not give away one nugget. How can you give everything away. Results in Advance.
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