View this post on Instagram
🏠 Real estate agents often rely on outdated scripts when engaging with potential clients at open houses.
Instead of asking generic questions like "What brings you in today?", it's better to use sorting questions that lead to meaningful conversations.
For instance, asking if they saw the signs or found the property online can help agents understand the visitor's background and preferences.
This approach allows for a more personalized and engaging interaction right from the start.
Transcript:
Some of these scripts that agents are taught to say are absolutely horrendous. When a client walks in the door to an open house agent would reach out and say, Hey, my name is Sharran. What brings you in today? It's an open house. What do you think brings them in today? Do you think you're just randomly like popped in from Star Trek? No. Instead, let's ask a smarter question that actually generates a better conversation, some form of a sorting question. You say, Hi, my name is Sharon, did you see the signs? Or did you find this online? No matter what, they are going to answer that question by picking one of those two pack and they say they saw the signs. You can say, Oh, do you live in the neighborhood? Now you have a sense to go down a path. If you say, did you find this online? You can say, oh, my gosh, that's great. Are you been looking for a while? Or is the first time you've been out looking at home? Or what app did you use to actually do this? It allows you to have the next natural question and that's what you want to do to have rapport with someone who's just walking in the door. So did you see the science did you find us online?
Connect with Sharran:
Comments
0 comments
Article is closed for comments.