No need to SELL... when you can show proof.
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Transcript:
What do we tell our clients? Mr. Mrs. Client, when you list with me, I will do XYZ ABC. What is that, you're selling the promise. That's why attraction is really hard, because when you come here, I will do blank for you. Instead, you're like, hey imagine you were already here today this is what you have access to. Proof over Promise. Right, anytime you can get access to proof, it's really good.
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